VFS Digital Design wins at the 2017 Salazar Awards!

On May 3rd, we had the pleasure of hosting the annual Salazar Awards at the VFS Digital Design campus. The Salazar Awards, presented by the GDC (Society of Graphic Design of Canada), awards prizes to talented and inspiring students currently enrolled in design programs in British Columbia. There are four award categories: Print Design, Interactive Design, Brand Identity, and Video and Motion, and there were over 150 submissions this year. A judging committee of top professionals of the GDC/BC reviewed the student work based on the strategy and rationale of the piece, as well as the level of visual execution.

GDC/BC President Johnathon Vaughn Strebly opened the night with an inspiring and thoughtful speech about the importance of design, and the importance of inspiring and recognizing the talented design students across the province. Then came the awards! First, all of the nominees for each of the four awards were recognized – amongst them were VFS Digital Design graduates Dylan Endicott, Kelly Kurtz, Melissa Choi, Nikki Yujin Ji, Ziwei Wang, and Brandon Kim. Now, time for the winners…

Out of the four awards, VFS Digital Design graduates took home two of them! Mihaela Kandeva won the Best Interactive Award with her graduate project Iona – an augmented reality app that teaches chemistry to school students through a fun and engaging experience. Lawrence Teng took the win for the Best Video + Motion Award with his graduate project “Mr. Owen Goes to Mars” – a 90-second animated motion graphic trailer for a fictitious film set in the 1800s told through animated letters and numbers.

The formal part of the evening concluded with a special presentation by guest speaker, Ale Paul. Ale Paul is one of the founders of Sudtipos, a project that has helped place Argentina firmly on the global map of Graphic Design. Ale’s career as an art director landed him in some of Argentina’s most prestigious studios and, with the founding of Sudtipos, he has shifted his efforts to typeface design, creating fonts and lettering for several agencies, medias and magazines along with commercial faces. He has received four Certificates of Excellence from the Type Directors Club NY, eight from the CommArts Type Competition, and several awards at the Tipos Latinos Biennial of Typography. His work has been featured in publications around the globe, he has been designated ATypi’s country delegate, and is a member of the Alliance Graphique Internationale – the first one for Argentina.

The event ended with a lots of bubbling and engaging conversation in the hallway where audience members, presenters, students, and industry folk all had the opportunity to mingle. We’re grateful to the GDC for giving Vancouver Film School the opportunity to host this year’s Salazar Awards, and congratulations to both the GDC for a great event, and to all of the nominees and winners!

 

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