Big Ideas makes a Big Impact : Part 2

Peak Oil Team

VFS Digital Design’s Big Ideas course gives students the opportunity to utilize their well-honed skills while working closely with local non-profit organizations to give back to communities in need. Big Ideas gives our students exposure to real clients, so as to apply innovative solutions, meant to be easily implemented, to their challenging problems. It provides them with the chance to create designs that effect real change in the world. Over an intense two-month period, students in teams fervently work to create awareness campaigns, branding concepts, and inspirational motion pieces.

The creative process for this term’s Big Ideas course was mentored by industry veterans Tiffany Hamilton (Director at Arista Investment Group Inc.) and Gagan Diesh (Creative Director at DesignStamp). The clients were the Strachan Hartley Legacy Foundation & the Vancouver Peak Oil Organization.

In this post, we look at the brief for Vancouver Peak Oil Organization — in Part 1, we looked at the Strachan Hartley Legacy Foundation (SHLFbrief.

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Big Ideas makes a Big Impact : Part 1

SHLF team

VFS Digital Design’s Big Ideas course gives students the opportunity to utilize their well-honed skills while working closely with local non-profit organizations to give back to communities in need. Big Ideas gives our students exposure to real clients, so as to apply innovative solutions, meant to be easily implemented, to their challenging problems. It provides them with the chance to create designs that effect real change in the world. Over an intense two-month period, students in teams fervently work to create awareness campaigns, branding concepts, and inspirational motion pieces.

The creative process for this term’s Big Ideas course was mentored by industry veterans Tiffany Hamilton (Director at Arista Investment Group Inc.) and Gagan Diesh (Creative Director at DesignStamp). The clients were the Strachan Hartley Legacy Foundation & the Vancouver Peak Oil Organization.

In this post, we look at the Strachan Hartley Legacy Foundation (SHLF) brief — in Part 2, we’ll look at the brief for Vancouver Peak Oil Organization.

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Understanding Comics — Understand Yourself

cover for Scott McCloud book on comics

How could you not be interested in what Apple Macintosh co-creator Andy Hertzfeld called “one of the most insightful books about designing graphic user interfaces ever written”?

Understanding Comics: The Invisible Art is a 215-page non-fiction comic book from 1993, written and drawn by Scott McCloud. It explores the historical and contemporary definition of comics, and how they have changed through time: from cave paintings to online and motion comics.

Refusing to be relegated to the medium of comics, McCloud adeptly delves into subjects like semiotics and the creative process in a way that makes often abstruse concepts easy to understand. Having a background in theoretical and research based visual art production, I was astounded by how succinctly the author was able to identify a six-part process of artistic creation (Idea/Purpose, Form, Idiom, Structure, Craft, Surface), within which the oeuvre of any artistic producer can be situated.

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