UPCOMING DD TALKS EVENT: The Design Sprint

Our next Digital Design Talks event will be held on Wednesday, November 9th at 4:30pm!

Ainara Sáinz Gutierrez and Alejandra Porta from Unbounce will be presenting on how research makes great design possible.

Ainara’s Bio:
Ainara is a Vancouver-based Interactive Designer with a background in Graphic Design, who currently works in the Marketing Team of Unbounce. For the last four years she’s been working in multidisciplinary teams to convey intuitive digital experiences and products across web, tablet and mobile devices. She’s an art addict and believes that by experimenting and playing with design you can improve people’s lives.

Alejandra’s Bio:
Alejandra Porta is an Interactive Designer at Unbounce. She loves branding, typography, illustration and user research to create better UI experiences. After working as a surface designer and a soft good product developer for a few years, she realized she wanted to improve her digital design skills and this led her to VFS. Vintage shopping, art, bikes and lattes bring her joy as well as meeting and connecting people. She values being a great team player and is known to have a big heart.

 

Strong showing at 2014 Salazar Awards

2014 Salazar Awards

The Salazar Awards ceremony, presented by the BC Chapter of the Society of Graphic Designers of Canada (GDCBC) and Metropolitan Fine Printers, was held at the VFS Digital Design campus this past Monday night. This annual event celebrates excellence in student design work in British Columbia based on the criteria of “the quality of the design solution, the validity of the designer’s rationale for the solution, and the quality of the execution of the piece itself.”

Congratulations to recent Digital Design alumni Macarena Poo and Cesar Martinez for capturing the top prizes in the Interactive and Motion & Video categories, respectively. Both of them received a cash prize and an award certificate. Macarena won for Quins, a mobile app designed for the 2014 FIFA World Cup that allows users to predict the upcoming matches and win points based on their accuracy. This app also promotes local businesses by encouraging them to provide rewards to the users of the app.

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