Congratulations Digital Design Class 27! There is nothing more rewarding as a teacher, mentor, and design professional than seeing the remarkable work and dedication you showed throughout this amazing year, followed by the privilege of sharing a few last moments as you launch; and in some cases re-launch your design careers. For us it is bittersweet and it is difficult to let go of this experience. As educators we would love the opportunity to instill one last word of wisdom but the other hand we now get to welcome you as alumni, and more importantly, as colleagues.
Thank you DD27’s for an remarkable year, and on behalf of all the VFS instructors, TA’s, and support staff, we would like to wish you all the best in your journey ahead. It has been an absolute pleasure to share this experience with you.
Digital Design students continue to impress with their charming and elegant packaging designs. The Packaging course is taught by Vida Jurcic, Principal & Co-founder of Hangar 18 Creative Group. The students build on their knowledge of branding gained from earlier terms, and are guided through a formalized process of designing a package, starting from the conceptualization stages, through integrating logo design and establishing the hierarchy of information, to building a prototype of the finished package. They gain the skills to create a product package that will stand out on a shelf. Have a look at the results from Class 24.
Dana Tanamachi is a Brooklyn based graphic designer and chalk letterer. She did a lot of packaging design when she worked for Louise Fili, who is pretty much one of my favourite artists of all time. And being a big fan of Louise, I can see her influence in Dana’s work. I’ve always admired chalk artists because it’s such a delicate art form.
For as long as I can remember I have always been drawn to logos and branding. From my first pair of Air Jordan’s with the iconic Air Jordan logo on the back of my Nike’s to RUN DMC’s logo and music, which started my love for Hip Hop.