Digital Design Talks : Coast to Coast

Digital Design Talks May 22 : Coast to Coast

On Wednesday May 23, 2013 VFS Digital Design presented another in its series, Digital Design Talks, featuring current and past students, as well as key industry representatives of the Design field. The theme for Wednesday’s talk was Coast to Coast. The two guest speakers, who presented to students from all the current classes, were Arm Sattavorn and Marcos “Boca” Ceravolo. Arm is a current student in the program (Class 26) and Boca, who just happened to be in town visiting from São Paulo, Brazil, is a graduate of the Digital Design program (Class 7) and now Partner / Head of Design of the São Paulo based creative powerhouse Consulado.tv.

Digital Design’s Head of Department Miles Nurse introduced the evening and the first speaker, current student Arm Sattavorn.

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The First-Ever 45hr SLAM Awards : Results

SLAM 45hr March 2013

The first ever Digital Design 45hr SLAM came to a close on Friday, March 22nd, 2013 with presentations by the seven teams, which was followed by judging and the presentation of awards. The judges were Digital Design Head Of Department, Miles Nurse, Senior Instructor Kyle Norby, Teaching Assistant Thomas McKeen, and as a special guest judge: Digital Design alumnus and Futurebrand designer, Luis Francisco Baroni Coutinho. When it came time to pick winners, however, the judges found it very difficult to choose among the teams, given that the quality of both their work and presentations were so exceptional.

Everyone involved — the judges and the participants — agreed that this was an amazing SLAM, and the best format to use for it going forward.

HOD Miles Nurse was quite impressed and has this to say about the event: “Students today are faced with a rapidly expanding red ocean, where finding blue ocean strategies and opportunities is becoming increasingly difficult. Creating a malleable design process is key to being successful in today’s digital enterprises. Students must ideate, refine, design, pivot and deploy projects in a very short period under tight design constraints. The Digital Design SLAM provides students with the opportunity to innovate processes and identify their strengths, while embracing the mantra of Fail Fast.”

“Our first 45hr SLAM was a huge success, where students displayed a fabulous amount of integrated thinking, while creating beautiful identities, interactive and motion design projects. But most importantly, they collaborated, pollinated, and strengthened their bonds as digital designers.”

Here are the Award (designed by Digital Media Specialist Danny Chan) winners for the first-ever 45hr SLAM :

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Digital Design Talks : Futurists — Plus, The 45 Hour SLAM Brief!

Digital Design Talks : Futurists Poster

On Wednesday March 22nd, 2013, Digital Design presented another in its series of guest speaker presentations: Digital Design Talks. The theme for this edition of Digital Design Talks was Futurists. The featured speakers were Erian Trotland and Bill Mainguy.

Storytelling Slide

First up was Digital Design Grad (19th graduating class) and VFX Artist at Gloo Studios Inc., Erian Trotland, who spoke about the central importance of Storytelling and about getting inspiration from unlikely places. As an example, he showed a sheet of his doodles done during a brainstorm, and pointed out that what may look like chaos to someone else is actually an idiosyncratic communication system for developing your own creative ideas. He recommends cultivating these idiosyncratic systems for stimulating your own creative ideas.
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Three Things Owen Chen Has Learned

Owen Chen

Owen ChenVFS Digital Design grad and current UX/Visual Designer for Bing Social at Microsoft  was recently in town and did an impromptu presentation to current students just before the Digital Design Showcase. Entitled Three Things I Have Learned So Far, Owen’s talk was brief but entirely to the point, and just the thing the students needed to hear to encourage them at this point in their studies.

Here are the highlights from the three things he has learned:

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My Internship with Tribal DDB Toronto

Digital Design Grad Daniel Wiseman

After graduating from VFS Digital Design last May and spending the summer in Israel, I moved to Toronto to begin my career as an Interactive Designer. In late November, I began a four-month internship with Tribal DDB Toronto as an Information Architect Intern.

The first thing I learned from this experience is that, while in school I was able to play many different roles—communication designer, information architect, strategist, front-end developer—in an agency like Tribal DDB, every member of the team has a unique role. And while there is overlap, collaboration between people with different areas of expertise and perspectives—designers, developers, IAs, strategists, copywriters—plays a huge part in making great digital experiences.

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