Change Our Life With The Fun Theory

The Fun Theory is a project initiated by Volkswagen to change human behavior for the better. I am always a big fan of street installation art. The Fun Theory project impresses me the most, not only because they interact with pedestrians, but also because they show how simple it can be to bring awareness to our routine life. By having fun with a process, people are more willing to take different actions.

Piano Stairs is my favorite project of all by the Fun Theory. Not only because it increases people’s interest in taking the stairs instead of  the escalator, but also because all the ideas were conveyed to save the environment. I am looking forward to exploring the essence of the Fun Theory with my own installation art here in Canada — to switch people from automated mode to becoming present and making a change for themselves.

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