Digital Design Summer Intensive : Branding A Superhero

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The VFS Digital Design Summer Intensive is happening all this week (July 16 – July 20) and it’s off to a good start. The focus is Motion Design, and the exercise is branding yourself as a superhero. The first day started with Digital Design Instructors Myron Campbell, Kyle Norby and Student Mentor Monica Martinez giving a primer on Branding, and then getting the students to imagine themselves as either a superhero or supervillain.

Superhero Emblems Drafts

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Motion Design : To Achieve Your Goal, Every Step Counts

We recently had our first Motion Design Showcase, and it was very cool to see so many creative motion graphic works from different classes. I decided I would present my own work here on OOMPH. Although, I’m not sure what I should talk about. Ha Ha. But I will try.

I have a background in Graphic Design, but Motion Design is kind of new to me. I’ve never used After Effects a lot before I came to VFS Digital Design — just for keying the green screen and interface knowledge.

Our Term 1 Motion Project was to create a 20-45 second Motion Graphic Video with a story and some graphic animations. When I first got the brief, I struggled with it a lot — for two reasons: First of all, deciding on a story was hard for me; And secondly, I was unsure about what I could do with my limited After Effects knowledge.

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Taking Design for Print and Tablets to the ‘MAX’

 

Designers and developers from all over North America will be gathering in Los Angeles this weekend for Adobe MAX. Billed as ‘the place where technology and artistry converge’ the conference starts Saturday and ends on Wednesday. VFS Digital Design’s Robin Mitchell-Cranfield will be joining them, presenting as a part of the Education Summit. She will be presenting on the topic of what to consider while simultaneously designing for print and tablets, showcasing some of the exceptional work our students have been doing over the past few months. Read More