I sat in on VFS Digital Design Instructor Maria Kennedy’s Branding 2 class, where students were presenting their work, and I was quite impressed with the results. The presentations were presided over by Digital Design instructor Karen Whistler, Senior Instructor and acting Head of Department, Myron Campbell, and Program Manager, Sholeh Atash. The feedback was encouraging, yet critical in a constructive way, highlighting the strengths of each student’s work and outlining ways to address inconsistencies and ensure more cohesion in the application of the brand essence, while also guiding them in the art of presentation itself.