We’re proud to share some recent packaging design projects by Class 30. They were completed for a course taught by Vida Jurcic, who guided the students through the entire design process. She covered branding principles, copy requirements, regulations, and guidelines for preparing files for printing. The results are stunning.
Descent by J.Y Lum
Teaesta by Jordan Barber
Check out these recent communication design projects by Class 27. They were completed for a Packaging course taught by Vida Jurcic, who guided the students through the entire design process. It is a collection of whimsical and sinfully delicious designs intended to attract attention on store shelves.
Rosquias artisan biscuits by Alejandra Porta
Digital Design students continue to impress with their charming and elegant packaging designs. The Packaging course is taught by Vida Jurcic, Principal & Co-founder of Hangar 18 Creative Group. The students build on their knowledge of branding gained from earlier terms, and are guided through a formalized process of designing a package, starting from the conceptualization stages, through integrating logo design and establishing the hierarchy of information, to building a prototype of the finished package. They gain the skills to create a product package that will stand out on a shelf. Have a look at the results from Class 24.
The theme for this packaging course was a bevy of yummy designs for things consumable (in moderation) and things playful.
This being my first class teaching Packaging at VFS, I thought I would give the students a bit of freedom in choosing what they would like to package. There was a range of product, from sophisticated clothing store point of sale bag, box and tag designs, to high end chocolates, tantalizing teas and quirky beer bottles and carriers. It was interesting to see each student’s personality reflected in what they chose to package and in the end result. Target market was well considered, as was shelf presence (where applicable) and impact.